Blackpink’s Western-Style Comeback Approach Just Might Be a Genius Move

Blackpink’s Western-Style Comeback Approach Just Might Be a Genius Move
Blackpink’s Western-Style Comeback Approach Just Might Be a Genius Move

BLACKPINK are gearing up for their first comeback in over a year. Finally, Jisoo, Jennie, Rosé, and Lisa are coming back in our area, but this time, their comeback is like no other they’ve tried before. 

Rather than going the typical K-pop route, BLACKPINK is trying out a strategy used more commonly by western acts. Imagine a new BLACKPINK song every month until the release of their first full album. That’s right, their first full album is coming four years after their debut in 2016. The thirst of BLINKS will finally be quenched this year with more than a four song album. While a variety of songs coming out it will not only please fans, for BLACKPINK’s agency, it’s also a smart business plan, according to Kultscene

Head to Fandom.Live for more music news.

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